What We Do
Incremental Media helps companies acquire customers and generate revenue through additional media channels that they are not typically already advertising in. We are media brokers, but we function as much more by examining your overall marketing and media strategy and recommending solutions that will increase your ROI and expand your market reach.
When you work with us, expect nothing less than exceptional service and a results oriented focus. We are passionate about what we do and are never satisfied until we bring our clients the desired results.
Who We Service
Direct Response Television Marketers
Products and services that sell successfully via long-form and short-form commercials typically translate well to other media channels, particularly insert media. Incremental Media specializes in helping DRTV marketers find success with inserts based on years of experience targeting products through specific programs which match the demographics of buyers that were generated from the TV spots. We also utilize other media channels to generate healthy returns, including print, FSI’s, direct mail, online, and email.
When a cataloger mails out a catalog with 150 - 200 products, there are usually 1 or 2 products that are “hits” which may be worthy of promotion outside of the catalog channel, including television, radio, and inserts. Incremental Media has strategic alliances in the television and radio fields that can provide turnkey solutions for production, media buying, order taking, and results tracking & analysis.
Traditional Direct Marketers
Companies that already practice direct marketing can benefit from our management’s vast media buying experience across virtually every media channel. If your company already has a relationship with an agency, chances are that we can improve upon your existing media plan by working with your current agency to introduce new channels that will compliment what you are already doing and help you to become a well-rounded multi-channel marketer.